Impressive Wardrobes
Impressive Wardrobes Case Study
About
Impressive Wardrobes
Impressive Wardrobes has been a leading supplier of built-in wardrobes and storage systems for over 20 years in Sydney.
The challenge
Impressive Wardrobes were seeing a continuous drop in organic rankings and traffic, before they signed up with us. Their previous agency was running Google Ads with a CPA of more than $100, but they were attracting a low number of leads and couldn’t justify the time their sales team was putting in.
Our approach
- SEO audit to optimise their website according to best practices (this created an immediate boost to traffic and rankings).
- Optimised onsite factors to increase organic visibility and rankings.
- Improved offsite factors and created a backlink strategy to increase organic traffic.
- Managed the paid campaigns, starting with a “call ads” focused campaign for Google Ads.
- Generated amazing results from our Facebook lead form campaigns.
- SEO migration for a new website.
What was the outcome?
- Average lead generation for the last six months: 11 a day
- Fulfilled the sales team quota
- Saved the client money on paid campaigns: average CPA dropped from over $100 to between $16 and $20 (a reduction of 80 to 84%).
- Significantly increased leads across paid and organic channels
- Stronger ROI
- Maintained rankings across high volume and relevant keywords
- Improved SEO results during the website transition (there’s normally an expected fall in results during migration, but the opposite occurred)
Client Testimonial
Ace Rent A Car - Admin
2022-11-24
One of the best Digital Marketing company to deal with. They deliver to their promises and are fair in their approach. We have been dealing with them for the last 7 years and won't change that for anything. Sam & Has are professional and diligent in the way they handle online presence of their clients.
Mariana Chirif
2022-11-16
Communication has been fast and efficient with Blake and Sam. The team is easy going and made sure our vision was fully understood to create what we needed.
HARDIK THAKKAR
2022-10-02
Sam and team has very good knowledge , how to market your business according to your segment. I would not hesitate to recommend to anyone.
Niranjan Gangaiah
2022-09-12
Sam and his Team are great!
Soumen Dutta
2022-07-11
Professional and effective
Michael Sallama
2021-12-07
Sam and team are very knowledgeable. They explain each step very clearly for us to understand. I highly recommend.
Daniel Clarke
2020-06-11
Having tried a few other agencies. Coming across to eWeb has been exactly what we needed. Hasnain, in particular explains the digital world with clarity and good direction. Limiting costs and increasing return on investment. Thanks Has..... Dan
Tim Cullen
2020-05-07
We spoke with E-Web 5 months into starting our company. Hasnain was extremely helpful and took the time to understand our business and our strategy. Immediately after implementing the marketing strategy we started seeing genuine leads. Could not be happier with the service E-Web provide us each month. Highly recommend.
Lindi Glass
2019-12-12
Engaging and helpful digital marketing experts who understand how to apply marketing strategy to generate real business results.
OUR WORK
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