8 Modern Website Design Techniques to Make Your Ecommerce Checkout Watertight

8 Modern Website Design Techniques to Make Your Ecommerce Checkout Watertight

1. Provide Guest Checkout Option
Add a guest checkout option to your website and see if it boosts your conversions.
2. Add A Checkout Progress Bar
While some form filling is unavoidable, you can reduce the chances of your customers abandoning their carts by integrating a progress bar into your checkout process website design.
This shows the customer which stage of the checkout process they are currently at, and how many more steps they have to complete.
3. Cut Down Form Filling
4. Incorporate Social Proof into Your website design
By including reviews and testimonials on your product pages and checkout pages, you increase the chances of your visitors following through with a purchase.
5. Provide Free Shipping
Not only can this increase conversions, but it can also increase your average order value (AOV).
6. Deliver Instant Gratification
When you purchase a product sold by Amazon, you can see the exact date that you can expect to receive the product. You’re far more likely to buy a product if you know it will be delivered in a couple of days.
7. A/B Testing of website design Elements
8. Follow Up Emails
- Offer a time-limited discount on the product.
- Include free shipping.
- Personalize the email copy and subject line.
- Save the cart and provide a direct link back to the checkout page.
Conclusion
Many businesses are invisible online, because they lack the resources to stand out. Our targeted digital marketing campaigns put you on the same path as your ideal audience.
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