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- SEO Sydney
Your Local SEO Sydney Expert
Are you looking for an SEO Sydney expert that can help you take your business to the next level?
We understand it can be hard to find a reputable SEO agency, especially with so many companies promising instant first-page rankings on Google.
Unlike other SEO Sydney agencies that offer a one-size-fits-all approach, we only work with clients if we believe we can get them to the first page of Google for relevant, revenue-generating search terms.
Our team of search engine optimisation experts work closely with businesses of all sizes to drive organic reach through data-driven SEO solutions.
At E-Web Marketing, our goal is to maximise the ROI for every client we work with. We don’t just aim to get your website to the top of Google for any keyword – we focus on search terms most likely to generate qualified leads that have the greatest likelihood of converting to customers. Our SEO practices are constantly evolving to ensure that we stay ahead of the curve and deliver the most value for our clients.
So if you’re looking for a dedicated team of SEO Sydney experts who will put your business first and help you achieve your goals, look no further than E-Web Marketing.
Once you engage our services, an experienced SEO Sydney expert will work closely with you to create a personalised roadmap for growth. A dedicated team of experts will work tirelessly for you, allowing you to focus on other activities essential to the success of your business.
- OUR PROCESS
SEO Sydney Growth Plan
Analysis
We will conduct in-depth research to understand your website's current SEO standing, identify any technical issues and analyse your competitors' strategies. This phase also involves defining specific goals and KPIs that will guide the SEO campaign.
Implementation
The focus shifts to executing the SEO strategy. This includes creating website content, building backlinks, and improving site structure. Our SEO experts will execute the plan and keep you informed at every step.
Optimisation
This phase involves continuously monitoring and refining your SEO strategy to ensure it is delivering results. We will analyse performance and measure progress against the defined goals and KPIs, making changes to the strategy as needed to achieve the best results.
- WHY PARTNER WITH US
Local SEO Sydney Experts
While it’s great to have big dreams for growing your business online, it can be a challenge to make the dreams a reality.
That’s where we can help and we have the credentials to prove it.
Starting as a one-man show, operating out of a stuffy garage in 1988, E-Web Marketing has grown into an award-winning SEO Sydney agency that’s helped over 3000 national and global organisations get found on search engines, attract buyer traffic and increase conversions.
Nothing pains us more than hard-working businesses being overlooked by consumers, just because bigger competitors with vast resources are more visible online.
Our mission is to help our clients to grow their digital presence with targeted strategies that save money.
Here’s what makes us different:
- ✤ Australia-based team: We’re all in Australia (we provide local support if you’re here too).
- ✤ Cost-effective: Our targeted approach cuts wasteful spending and saves clients thousands of dollars.
- ✤ Transparency: We can share the details of clients who are happy to be contacted by prospective clients, such as yourself.
- ✤ High demand: We’re one of the few agencies selected to execute the Deloitte Global Digital Transformation Grant (rolled out by the Federal Government).
- ✤ No fixed contract: If a particular service no longer suits you, we can easily change our approach.
What We Stand By
Act with Integrity
We say what we believe and do what we say. We hold ourselves accountable for delivering on our individual, team and company commitments. Everything we do is tracked and reported.
Passionate About What we Do
We have a deep sense of curiosity and spend our own money on testing new techniques. We constantly seek to expand our knowledge about online and business-related topics.
Commitment to Excellence
We challenge the status quo and look for opportunities to make breakthrough innovations in products, processes and services.
Create Raving Fans
We build strong long-term client relationships at all levels – treating clients as members of the E-Web family.
- SEO Approach
Our Strategy for Sydney Clients
We don’t believe in a one-size-fits-all strategy. Our solutions are tailormade and
comprise the following steps
1
Identify Business Goals & Outcomes
We first identify your business goals and how we can help you achieve them by using SEO and supportive strategies.
This may include increasing website traffic, improving lead generation, boosting sales, or building brand awareness. Once these goals are established, we create a plan to leverage SEO and other supportive strategies to achieve them.
This involves keyword research, on-page optimisation, link building, content marketing, and other tactics that can help improve search engine rankings and drive more targeted traffic to your website.
We believe it’s not enough to simply create a plan and implement it without setting expectations and establishing clear communication channels. That’s why we discuss your communication preferences from the start. This includes identifying the best ways to communicate with you, whether through email, phone calls, or in-person meetings.
It also involves setting expectations around communication frequency and response times. By doing so, everyone involved can stay on the same page, track progress, and make necessary adjustments to the plan as needed.
Ultimately, by aligning your business goals with an effective SEO strategy and clear communication, you can achieve success and grow your business online.
2
Initial Site Audit
We take a deep dive into your website and make a thorough examination – covering everything from site architecture and layout to content, graphics, mobile compatibility and more.
We analyse the hierarchy of pages, navigation, and overall user-friendliness of the site architecture. We also evaluate the visual design, including the use of colours, fonts, images, and key elements like logos and call-to-action buttons.
Additionally, we examine the quality and relevance of your website’s content and graphics, including the use of keywords, meta descriptions, and alt tags.
We examine your website to determine if it is optimised for mobile viewing and offer suggestions to improve responsiveness, content display, and user experience.
3
Competitor Research
After analysing your website, we turn our attention to your competitors to identify their strengths and weaknesses. We conduct a thorough examination of their SEO strategies and analyse why they are ranking above you in search engines.
This helps us gain valuable insights into their tactics, identify areas for improvement, and recommend steps required to outrank them.
We evaluate a variety of factors such as keyword use, content quality and relevance, backlinks, social media presence, and user engagement to determine where your competitors are excelling and where they are falling short.
By understanding their strengths and weaknesses, we can help you create an effective SEO strategy that allows you to surpass your competitors and achieve your business goals.
4
Keyword Research
We conduct in-depth keyword research to uncover the search terms your target audience uses to find products or services like yours. We identify high-volume phrases that are relevant to your industry, as well as lower-volume terms that are still useful if they match the user’s intention.
This helps in ensuring that your website is optimised for the keywords that your target audience is using. As a result your search engine rankings improve and more targeted traffic is driven to your website.
Our keyword research process involves analysing a wide range of factors, including search volume, competition, and relevance to your industry. We use advanced tools and techniques to identify long-tail keywords that are highly specific to your business and have a higher likelihood of converting. By targeting the right keywords, we can help you attract more qualified leads and improve your overall online visibility.
5
Content Creation
At the heart of our SEO strategy is high-quality content that is optimised for search engines by incorporating relevant keywords, meta descriptions, and title tags.
We take a comprehensive approach to content creation, producing everything from compelling product and service descriptions to unique, lengthy articles and blog posts that require extensive research.
Our team of experienced writers and researchers work closely with you to understand your brand voice and create content that resonates with your target audience.
Our content not only serves the purpose of SEO but is also engaging and informative, providing value to your target audience and helping to position your brand as a leader in your industry.
6
On-Page Optimisation
As part of our comprehensive SEO strategy, we leave no stone unturned when it comes to ensuring that your website meets all the technical preferences of search engines. This involves improving your site architecture, optimising titles and meta descriptions, creating high-quality backlinks, improving download speed, and more.
We prioritise making your website user-friendly and easy to navigate, while also ensuring that it meets the technical requirements of search engines. By optimising your site architecture, improving download speed, and making other technical improvements, we can enhance your website’s search engine rankings and drive more targeted traffic to your site.
7
Link Building
Building high-quality backlinks improves your site’s authority. Our backlink strategy is designed to help you achieve your business goals by establishing your website as a credible and authoritative source of information in your industry.
We conduct a thorough examination of your existing backlinks to identify any low-quality or spammy links that may be compromising your site’s authority and we remove them as necessary. We only use quality links that are relevant to your industry and help to establish your website as a credible source of information.
In addition to removing low-quality backlinks, we also focus on building high-quality links from authoritative sites in your industry. We create valuable, informative content that encourages high-authority sites to link back to your website. By doing so, we help to improve your site’s authority, which can lead to higher search engine rankings and more targeted traffic to your site.
8
On-Going Content Strategy
Over time, your website should evolve to satisfy search engine algorithms. We stay up-to-date with the latest trends and changes in search engine algorithms, and regularly update your website to incorporate new strategies that align with the evolving marketing landscape. Our goal is to help you stay ahead of the curve and ensure that your website continues to rank high in search engine results pages.
We work closely with you to develop a long-term SEO strategy that is tailored to your specific needs and objectives. This includes ongoing optimisation of your website’s content and technical aspects, as well as regular updates to your backlink strategy and other key elements.
By regularly updating your website to satisfy search engine algorithms and shifting marketing requirements, we help you stay competitive in your industry and achieve your business goals.
9
Continuing Analysis & Reporting
We understand that monitoring the performance of your SEO strategy is essential to ensuring its success. That’s why we provide monthly reports that show you how your website is performing in real-time.
Our reports include metrics such as keyword rankings, site visitor numbers, browsing times, and more, giving you a comprehensive overview of your website’s performance. We also provide insights into the effectiveness of your SEO strategy and make recommendations for improvements to help you achieve your business goals.
Our monthly reports are designed to be easy to access and interpret. We work closely with you to ensure that you understand the data and its implications for your business. By providing regular, detailed reports on your website’s performance, we help you make informed decisions about your SEO strategy and ensure that you’re on track to achieve your goals.