Top FREE business listing sites in Australia (2026)

Does your website collect dust because it’s hard to find?

Put yourself *out there* more.

List your business in popular online directories for people seeking businesses like yours. The cherry on top: it costs nothing to connect with your audience this way. We’re sharing the top free business listing sites in Australia. But first, let’s explain WHY you should bother in the first place.

Local citation meaning

A local citation is any mention of key business details on digital platforms such as business directories, review sites, social media profiles and apps. Focus on providing accurate NAP data that’s consistent across all listings: Name, Address, Phone number.

Benefits of local citations: impressive results without doing much

Business citations 👉 low-effort way to attract people searching for offerings like yours. Save money by paying nothing for a basic profile, which does the job. 

First, earn higher ranks for your website:

Online listings are among the many ranking factors that signal to Google your website deserves top organic search rankings, ideally on page one and in the local maps section.

Just as importantly, benefit from the hub of activity in prominent directories:

Attract direct clicks from the large audience using online directories. Consider that online directories stand out in 31 per cent of local searches – nothing to sneeze at!

This leads to more sales, engagement or bookings if you play your cards right. 

However, local citations only work when you share ACCURATE information consistently across digital platforms, building trust with consumers and search engines.

HOW to build citations for a business? Our free Australian local SEO checklist explains best practices! 

Top FREE business listing sites in Australia

There’s no shortage of national and global business directories that cost nothing to join and use.

Below you’ll find 10 platforms, listed in no particular order.

We mention domain authority because a high DA signals trustworthiness. Websites with higher domain authority are generally more likely to rank higher in search results pages (which usually means more traffic). 

Online directory	Key features	Domain Authority (DA)  Source: Moz	Listing cost
1. Google Business Profile	This tool helps businesses achieve priority placement in Google Maps and local search results, often appearing above organic results. Businesses with updated workplace photos get more engagement!	DR 93	Free
2. True Local	One of Australia’s top local business directories for different categories like hairdressers, plumbers, and lawyers. Their website attracts over two million monthly searches.	DA 56	Free basic listing  Note: register through the Yellow Pages platform.
3. Hotfrog Australia	One of the country’s largest business directories, offering free and extended description profiles. Hotfrog attracts over two million monthly visitors.	DA 51	Free basic listing
4. AussieWeb Local Search	Lists more than one million businesses across Australia.  A good option for small businesses! Over 100K visitors use this directory each month.	DA 30	Free listing
5. dLook	Customers can get free quotes from businesses on this platform. Over two million companies listed.	DA 40	Free listing
6. Yelp Australia	Combines business listings with crucial customer reviews, which are vital for establishing credibility. The basic listing allows business owners to manage reviews, interact with consumers, and upload photos.	DA 93	Free basic listing
7. Word of Mouth	A review-based Australian directory that lets consumers compare reviews from different businesses.	DA 57	Free business listings
8. Facebook Business Pages	You can’t go wrong with over two billion monthly users globally! A cost-effective way to spread brand awareness.	DA 94	Free for basic features like posting updates and connecting with customers (note: paid features include advertising campaigns)
9. LinkedIn Company Directory	Ideal for professional networking and increasing business visibility online, particularly in B2B contexts. Users can find information about listed companies.	DA 98	Free
10. Flying Solo Directory	This directory is for one-person businesses and freelancers, such as copywriters and graphic designers. It provides educational resources for people looking to grow their business.	DA 51	Free forum access for advice, networking and setting up face-to-face meetings with other professionals. Note: it costs $149 annually to list your profile in the members-only section (online listings aren’t free)

E-Web Marketing helps Aussie businesses grow online

Our Sydney team has over 25 years of experience working with local, national and global clients. We focus on targeted, affordable strategies that save small and medium businesses thousands of dollars. Award-winning SEO services, paid advertising, social media marketing, content creation, email marketing, web design and more.

Call 1300 792 811 or fill out this form to learn more. 

P.S. If you’re local to us, you may be interested in Sydney business directories.